Monday, 15 October 2018

KOSH launches Roti Donation Drive on World Food Day

Chennai, 16th Oct: KOSH Oats by Future Consumers announces ‘Roti Donation Drive’ a special initiative which starts on World Food Day. Scheduled from 16th October onwards, KOSH Oats will conduct the drive with Salaam Balaak Trust, an NGO dedicated to provide shelter, food and education for children. Through the Roti Donation Drive, KOSH invites its consumers to be a Roti Donor and donate ‘Re.1’ by visiting any Big Bazaar store in the country. Re.1 is equivalent to 1 Roti and consumers can voluntarily donate as many rotis as they want at the Big Bazaar cashier.

KOSH will collect all the proceedings received from 260 plus Big Bazaar stores and will donate the entire amount to the NGO. Additionally, KOSH will match the contribution by also donating KOSH Oats + Wheat Atta worth the same amount that has been collected to the NGO. Reaching out to many consumers, KOSH invites all its consumers to retweet#DonateAKoshRotiand share the message on their social media platforms. Against each retweet or share KOSH will donate atta equivalent to 1 Roti toSalaam Baalak Trust.

Sharing his views on the drive Sadashiv Nayak, CEO – Food Business – Future Group says, “It is hearting to see millions of children starve with no food. With the help of Salaam Baalak, we will try and feed as many kids as possible with a healthier meal. This drive is a small gesture from us and I would liketo urge our consumers to help us help those in need.”

So visit your nearest Big Bazaar and donate generously so that everyone gets a healthy roti.

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