Saturday, 27 May 2017

Expansion Of Internet And Smartphones Is Creating A New Entertainment Zone

India’s largest online platform for original shows, ALT Balaji announced the release of its first Tamil show ALTBalaji Original Maya Thirrai at Chennai on 26th May 2017. All 16 episodes of the show are now available exclusively on ALT Balaji platform. To mark ALT Balaji’s entry into Tamil regional entertainment space, Ekta Kapoor brought together distinguished team of director Kaushik Narasimhan and producer Kutty Padmini. Maya Thirrai- a romantic thriller has southern superstars Nandha Durairaj, Eden Kuraikose and Lakshmi Priya making their debut on the digital platform.

Maya Thirrai, which means illusions is a mysterious tale of a woman named Sandhya, tangled in her own reality. The dramatic storyline as well as the shocking twists and turns definitely promises to make this digital show a compelling watch. ALT Balaji is targeting urban masses in over 60 cities, reaching out to about 75 million people via our app. The online entertainment option available to this section is either to watch non-Indian English or Hindi shows. There is definitely a gap here and a huge potential which could be tapped with our exclusive regional shows. Maya Thirrai is our first step in this direction and we are confident that the audience will be thoroughly entertained by it”, said Nachiket Pantvaidya, CEO, ALTBalaji. Producer Kutty Padmini adds, “I am glad to bring Maya Thirrai to the Tamil audience, it is gripping and has great surprise elements. Digital shows are future of entertainment; hence the show is very special and marks an important move for us all.

Tree walk at Kotturpuram Park

Nizhal had conducted an interesting walk around flowering plants at Kottupuram Tree Park on 21st May 2017. Nizhal vision is to be an effective catalyst in greening urban areas, with a special focus on regenerating biodiversity. The Mission of Nizhal is to promote tree culture in urban areas, to create awareness of the role of trees, planting the right kind of trees and caring for trees, through collaborative efforts.

Nizhal is dedicated to conservation because we believe that everyone has a responsibility towards the well being of the natural world. Nizhal's three main goals are namely, to preserve biodiversity, to strengthen the bond between people and nature and to promote awareness of trees and sensitivity to the trees around us. Nizhal believes that real progress in nature conservation demands sincere partnerships based on mutual trust with local communities, organizations and citizens, especially young people.


Standing together for a safe future

A large number of girls formed a human chain on 23rd May 2017 at Elliots Beach, Besant Nagar. The girls from various women welfare organisations held placards and banners to showcase their support for achieving gender equality, women education and empowerment of women. The human chain was formed with an aim to prevent violence against women, to ensure better equality health care services and make the world a safe place for women.

Doctors Turn To Crowd Funding To Ensure Patients Get Timely Treatment

Milaap, India’s largest crowd funding platform is working with doctors across India to help them crowd fund for their patients. This is to ensure patients, irrespective of their monetary background can access necessary and quality medical facilities and that these are not limited to a certain economic group. The crowd funding platform has, therefore established partnerships with hospitals, especially in Chennai, the medical hub in India to make the process of setting up fundraisers customised to meet urgent needs.Medical fundraisers constitute a majority of fundraisers set up on Milaap. On 23rd May 2017, Dr. Snehalatha from Sri Ramachandra Medical Centre stepped in and introduced them to online crowd funding on Milaap. She set up a campaign for Vivash, and helped the family raise the funds needed.

The campaign successfully raised the target amount with the support of people. On this note, Dr. Revathi Raj from Apollo Speciality Hospital said, “Great strides have been made in the field of medicine to cure genetic diseases such as thalassaemia major and primary immune deficiency. Public hospitals cannot provide niche area services to children with rare diseases as resources required would be enormous. Dr. Priya Ramachandran, Kanchi Kamakoti CHILDS Trust Hospital, who was also part of the conference said, “ Treating a child is different because doctors have to care for both the child and his parents. When they are struggling to pay their bills it is important for doctors to lend a helping hand by approaching crowd funding platforms like Milaap. Anoj Viswanathan, co-founder of the Bangalore-based crowd funding platform said, “Doctors have been setting up fundraisers for patients in need within their capacity, for quite some time now.

A tie-up ensures we can speed the process up for them, and can help them reach out to more people and ensure better medical access to a larger section of the society. If anyone has a requirement of funds for personal and social causes, they can easily set up campaigns by visiting and click on the “Start a Fundraiser” button to create a fundraising appeal. For more details send a whatsapp message on +91 702-289-9664 or email at for guidance to set up a campaign.

World Television Premiere of House of Cards Season 5

Truth is supposed to be stranger than fiction, except when it comes to House of Cards. The power couple Frank & Claire Underwood are back in business! Zee Café - the destination for the best in English entertainment in India – presents the World Television Premiere of House of Cards Season 5 on Saturday, 3rd June, 5 PM onwards. The Emmy and Golden Globe-winning political drama will premiere on Zee Café with a Season 5 weekend marathon, giving fans a perfect opportunity to binge watch the entire series at a go. Crafting fake narratives and throwing away long-time allies are all part of the game for the Under woods. Their thirst for power is unquenchable. After the roaring success of the first four seasons, in Season 5, the homemade terror will take over the world and viewers will witness more conniving drama and backroom deals that will have them on the edge of their seats.

Award winning actors Kevin Spacey and Robin Wright will be seen this season not just as husband and wife but also as running mates campaigning together for the upcoming US Presidential elections which will add an interesting new dynamic to their relationship. Executive Producer of the show Melissa James Gibson says, “They are a couple of survivors, and power is the Underwood’s religion. That’s something the show has been building towards for quite some time now. Francis wasn’t elected president, so this is the real test: What is the will of the people, and can he work his Machiavellian magic on them?”Along with Kevin Spacey and Robin Wright, House of Cards- Season 5 also stars Michael Kelly, Jayne Atkinson, Neve Campbell, Derek Cecil, Paul Sparks and Joel Kinnaman. Don’t miss the premiere of the most awaited Political Drama of the year, House of Cards Season 5, on Saturday, June 3rd only on Zee Café!

Hitachi expands its growth in India through its innovative “Engineering Excellence Centre”

Chennai, May 24th 2017- Johnson Controls - Hitachi Air Conditioning India Limited, India’s one of the most premium Japanese and 3rd most selling air-conditioner Brand - Hitachi, introduces a state-of-the-art ‘Engineering Excellence Centre’ in Chennai to further strengthen the company’s leadership in the market. The more than 30 years old air conditioning Company in India has not only invested in its manufacturing facility but also invested heavily in development of new product molds time and again. Company has also invested in it’s world class R&D facility which has developed India’s most energy efficient 6.1 ISEER model. Now, Hitachi is further strengthening its leadership in the market and with the parent company’s backing, the brand is extremely positive about its growth in the coming future.

The 8500 sq. ft. center is furnished with exclusive hands-on training facilities and Practical training Labs for Room AC, VRF, Packaged AC, Control Panels and Brazing . Speaking on the occasion Franz Cerwinka, Global CEO - Johnson Controls - Hitachi Air Conditioning, said,“It’s been a great journey for us in India hitherto. Furthermore, we have plans to strengthen our operations in the country by fueling it with cutting-edge training facilities. Commenting on the occasion, Gurmeet Singh, Managing Director, Johnson Controls-Hitachi Air Conditioning India Ltd. said, “The Indian HVAC industry has been going through a dearth of skilled and expert engineers and technicians and with the establishment of the Engineering Excellence Center for the brand in India, we are very confident that we will not only be able to improve customers’ experience but also improve the standard of quality in the industry overall.

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