Monday, 7 May 2018

Smart Accessories From ‘Puretta’, For Babies

Chennai, 7thMay 2018: Puretta, the baby care brand by Future Consumer Limited (FCL), launches a range of easy to use, smart and affordable accessories for babies from 0 to 3 years. Assuring best quality, all Puretta products are made from 100% Food Grade Plastic, and are BPA Free. Puretta products are completely safe, non-toxic and adhere to international safety certifications such as ISI, BIS and EN standards.
Puretta range of baby care products span across 7 key categories and 45 products which includes feeding bottles & nipples, weaning bottles, sippers & training cups, dining accessories, pacifiers& tethers, baby grooming, baby wipes and cleaning accessories, starting at Rs.99.
Speaking about the new range Ashni Biyani, Director, Future Consumer Limited says, “The organized baby care market in India is at a nascent stage. Puretta will be a national brand in this category which will cater to all the needs of parents and baby’s. Parenting is not an easy process as it demands both emotional and physical involvement. By offering smart and easy to use products, we want all parents to enjoy and nurture every moment of parenting without any hassle.”
Taking inputs from mothers, Puretta has created some unique and differentiated products such as the Flip-flop 360 degree anti-colic feeding bottle and sipper which allows baby’s to drink from any angle. The special weighted straw in the bottle, allows the baby to drink in any orientation without causing colic. The range also includes 3 in 1 sipper, Heat Sensitive Spoon, Anti-Skid Feeding Bowl etc.,
All Puretta products will be available in Big Bazaar, Big Bazaar GEN NXT, HyperCity outlets in the country.

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