Hiranandani to Launch Affordable Housing at Oragadam, Chennai

Chennai, June 2017: NiranjanHiranandani, Chairman and Managing Director (CMD), Hiranandani Communities, while addressing the media visiting the Hiranandani Parks, Oragadam, announced the entry of Hiranandani Communities into the affordable housing segment category – compact boutique apartments starting at 20 lakhs. This is envisioning market in line with the increasing demand from the housing market for affluent migrants, expats and entry-level units at Chennai and other markets as well as in sync with the Hon’ble PM’s vision of Housing-for-All by 2022. The compact apartments comprisesof boutique dwelling units panned over 10-acres, will belaunched in FY 2017-18. 

 

This unique offering will be intrinsic part ofthe integrated township at Oragadam, the fastest growing economic corridor and largest automotive hub in Asia. The new product on offer befits to cater the emerging needs of the aspirational professionals and executives working across the commercial hub in the Oragadam – Sriperumbudur region. It will also suffice the mass working crowd commuting on a daily basis to settle down at this development serving as walk to work living lifestyle.Brand Hiranandani that is synonymous with creating mixed-used global community townships, which are second to none, is all set to redefine the concept of township living in the New Chennai market at #Oragadam. 

 

Identifying the right location for such townships which eventually transforms into a city by itself with the enabling ecosystem in the region and committed for the long term are the two hallmarks of Hiranandani Communities projects. “Social Security in India is very low and investing in one’s own house is a huge security that people can have. Buying a house by retirement was a norm for many years. But given the nature of employment, availability of banks and loans, earning potential of today’s huge young population, this dream of acquiring a house, has become easy. People should not make the mistake of not trying to aspire and own one, that too early in their career.